Why do I need Whole Life insurance?

Whole Life insurance can protect your family financially in the case of your death. Whole life insurance coverage can help your survivors maintain their standard of living, pay their mortgage, finance college, build a nest egg, etc. With Whole Life insurance you don't have to worry about renewing or converting your policy -- it is always there for you, so long as you continue to pay the premiums when due. Whole life insurance also features cash value that builds over time, tax-deferred. This value may be borrowed against for a variety of purposes.